Message in a bottle

One of two things is happening. Either you really love beer or you’re really, REALLY generous. A combination of both? I think that’s it, so that’s my story and I’m sticking to it.

I popped into Block Three last night to re-stock. I know it’s only been three weeks since #BeerFreeFor115 ended…but how much do you think you’d drink after going without beer for three months?? Anyway, when I got to St. Jacobs, imagine my surprise to find out that Face For Radio was SOLD OUT. Not a bottle in the cooler or a drop from the tap was left to be had. I’m pretty much speechless.

The guys told me that Face For Radio was gone before New Year’s. That means from launch day on December 18th, it took less than two weeks to sell 1200 litres of Face For Radio IPA. That ALSO means Block Three has made a $1500 donation to cystic fibrosis.

Awesome.

Awesome.

Awesome.

I’ll drink to that.

Happy 2016,

Farwell